Informa Merges Digital Business of Its Tech Division with TechTarget
The new B2B powerhouse Informa TechTarget will be listed in the US, have over 2,000 employees and over 7,500 customers. While the GameDeveloper website is changing hands as well as Omdia, the Game Developer Conference seems to be staying with Informa.
The press release announcing the merger does not mention individual brands, but GameDeveloper has already commented on the change of ownership on its websites. There, the outlook on the merger is optimistic: "Our editorial footprint is greatly expanding. The combined Informa TechTarget newsroom features many of the most trusted publications in B2B media, over 300 world-class business journalists and in-depth coverage across 30+ technology segments and 45+ industry verticals", writes GameDeveloper-Publsher Alissa McAloon. All other leading editors of the websites belonging to Informa TechTarget, including Michael Eckert, Editorial Director of the German ComputerWeekly, the group's only German-language medium, posted similar articles.