Krafton Surpasses 2 Trillion KRW in Cumulative Sales
Krafton reported cumulative sales of 2.092 trillion KRW (1.4 billion Euro) and an operating profit of 967 billion KRW (647 million Euro) for the first three-quarter of 2024, fueled by growth in its PUBG franchise and increased investments in AI development.
In July, the Lamborghini partnership achieved its highest sales figures for a single item of the PC/console versions.Krafton
For the third quarter, Krafton achieved 719.3 billion KRW (481.9 million Euro) in revenue, reflecting a 59.7 per cent increase year-over-year. CFO DK Bae highlighted the importance of the PUBG brand and the rising use of AI-driven services. Demand rose in part due to global updates and partnerships, such as the Lamborghini collaboration and new game modes.
For the third quarter, Krafton achieved 719.3 billion KRW (481.9 million Euro) in revenue, reflecting a 59.7 per cent increase year-over-year. CFO DK Bae highlighted the importance of the PUBG brand and the rising use of AI-driven services. Demand rose in part due to global updates and partnerships, such as the Lamborghini collaboration and new game modes.
