game and YouGov Survey
Games Benefit from Successful Film and Series Adaptations
A survey by YouGov, commissioned by game, highlights the growing influence of computer and video games on the film and television world. This trend is proving highly lucrative for games companies, not just as licensors.
Stephan Steininger26.11.2024 09:37
The survey, conducted in July 2024, revealed that 43 per cent of Germans aged 16 and older have watched a film or series based on a video game. This figure rises to an impressive 61 per cent among the 35-44 age group. game - the German Games Industry Association interprets this as a sign of how deeply games, as a pop-cultural phenomenon, are influencing other entertainment sectors.